Our Food and Beverage services

         

Our activity

-Promote the products and services of the francophone countries
 
-Develop the business relationships between the USA and the francophone countries

-Create local synergy between francophone partners and encourage them to do business together


Our customers

We centralize all the distribution networks.
We have a strong proximity and commitment with the francophone food professionals:

-Producers, cooperatives and consolidators
-Importers, distributors and wholesalers
-Supermarkets, hotels, restaurants and web distributors



Our missions


1) Promotion and Trade Marketing

 Bring access to a new professional and social network

 Strengthen power marketing and brand recognition of Francophone products’ specialities towards American and Francophones living in Los Angeles
 
 Marketing campaign Management to increase the visibility of your products

 Offer adapted services to every distribution’s actor
-> e.g.: provide distribution channels (restaurants, retail web direct)


Exhibitions: (2-3 times per year)

 Design of personalized francophone stands in the exhibitions

 Prospect effectively while meeting buyers and professionals on your target markets

 Presentation & tasting of your products near the local professionals
=> Meetings B to B

 Communication around the event and additional animations around your products
=> Benefit of the company: reinforced impact + widened attraction


2) Consumer’s sensibilization toward Francophone brands and products

 Access to a large consumer-base: 1.8 million People coming from France, Armenia, Lebanon, Belgium, Switzerland, Quebec, Morocco, Tunisia, Vietnam etc.

=> CRITICAL MASS

 Synergy between the consumers from the partner countries and the different actors of the distribution network

 Strong links with the francophones living in the area of Los Angeles (community groups)
   Privileged relation with diplomats and associations coming from the francophone countries


3) Communication

Commercial promotion to your products and services:

 You are assured to have a visibility on the Internet or in the professional press

 Your firm can diffuse its offers abroad and contact its potential partners

 Newsletter targeting all trade contacts (news, events, business opportunities…)


4) Events and trade shows

Organization of many events in the whole year:

 - FrancophoneFest Food and Beverage
 - FrancophoneFest Cinema, etc.
 

 

 Exhibitions: sample francophone foods and drinks (stands classified by ethnies)/ wine testing/ cookery demonstrations

   Organize culinary stands B to B or general public

 Conferences about Francophone Food and Beverage

5) Website/multimedia

 Strategic Consulting to boost your website

 Design of the architecture of the website

 Process of mediatization to optimize the frequentation of the website and your performances


6) Personalized Consulting

 Quantitative and qualitative strategic analysis for a product or a brand for your firm which wants to settle in California

 Complete range of information on your overseas markets

 Identification of the professional opportunities, to help you to select efficiently your target market (BtoB, BtoC)